The local chapter of Keep America Beautiful and the Wake County Department of Environmental Services presented WRAL-FM with a commendation on Monday, January 8th at 2:00pm at the Wake County Courthouse. The organization recognized the CBC radio station for its November 2000 promotion to collect election yard signs after Election Day.
In an effort to clean up the post-election clutter of political signs, WRAL-FM (MIX 101.5) collected signs in the parking lot of North Hills Mall in Raleigh two days after the November election. The promotion promised $1 per sign for up to 50 signs per person; only 2,000-3,000 signs were expected. MIX collected nearly 23,000 signs and ended up running out of ready cash because of the overwhelming response to the promotion. Those who did not receive money at the collection site later received a check from MIX for the signs they brought. Capitol Broadcasting Company’s Property Management staff was called in to help haul off the several truckloads of discarded signs.
The presentation was part of the Wake County Board of Commissioners Meeting at 2:00pm on that date. Members of MIX 101.5’s Early Morning Show staff and the Property Management staff of Capitol Broadcasting Company attended the event to receive the commendation.
CBC Property Management & MIX 101.5 staffs shake hands with Wake County Commissioners.