American Tobacco and Light Up Durham Present The Brightest Lights in Town!

American Tobacco

American Tobacco and Light Up Durham  Present The Brightest Lights in Town!
Lucky Strike Tower Lighting
Friday, Dec. 5th, 7pm

ATC Tower Lighting The 134-year-old Lucky Strike Tower will be outlined from head to toe in new holiday lights for the fourth annual tower lighting on the American Tobacco Campus.   Thousands of feet of holiday garland and lights, and hundreds of poinsettias and seasonal planters will blanket the 250,000 square foot campus, just in time for holiday sightseers and ‘light-seekers’.

Organizers aim to make the tower lighting a family tradition in Durham, just like the famous tree lightings in New York and Washington, DC.

“This is like no other seasonal display in town,” said Paul Pope, VP and General Manager of American Tobacco Campus. “American Tobacco is a historic Durham landmark that deserves to be decorated and celebrated during the holidays, and we invite everyone to make this event a new family tradition.”

Old-timers may be familiar with another historic landmark that lights up for the holidays every year: the WRAL-TV tower on Western Boulevard in Raleigh.  Capitol Broadcasting, Inc., parent company of WRAL and American Tobacco Campus, has been lighting the TV tower to mark the holiday season for over 50 years.

“We are fortunate to have the same landscaping and decorating team that makes the WRAL-TV Gardens and Campus so stunning every year, “ said Pope.  We’re proud to start our own holiday tradition here at American Tobacco for the citizens of Durham.”

But wait, there’s more…
“The brightest lights in town!” continue the following day, Saturday, December 6th.  Light Up Durham presents

Talent All Over Town
Fifty groups and 2,000 youth perform in four venues in downtown Durham.  It’s another FREE community event giving Durham youth an opportunity to share their light.
For event schedule and location details go to

Thanks to ATC for this capcom story & graphic.


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