Microspace Brings Surf and Sun to New York City for

Three Story HD Video Wall Brings Virtual Beach Experience to Customers

Ride the WaveMicrospace has implemented the first of its kind solution to the retail sector. Retail clothing giant, Hollister, a division of Abercrombie & Fitch (NYSE: ANF – News) selected Microspace to help create a unique shopping experience at the EPIC flagship store located at 600 Broadway, on the southeast corner of Houston & Broadway in New York City.

Using its flagship high definition content delivery system, Microspace is broadcasting multiple real-time video streams from Huntington Beach, CA. straight to SoHo.  Displayed on 200 – 40” high definition (HD) monitors, this unique offering gives the EPIC Hollister customer a beach experience like no other.

“It’s exciting to be a part of this amazing  project ,” said Greg Weaver, digital signage manager at Microspace.  “Hollister has worked with us to create a truly innovative use of digital signage designed to create an ambiance of ‘hanging out’ near the pier.  Customers truly feel like they can reach out and touch the waves. With our content delivery solution and real-time satellite feeds in HD quality, Hollister is able to offer its customers additional elements of leisure, relaxation and fun to broaden their in store experience.”

Thanks to MCC’s Carla Torrence for this capcom story.



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