Before the first snowflake falls, help CBC make it a warmer and happier winter for Salvation Army families during WRAL’s 24th Annual Coats for the Children campaign!
From November 16th through December 31st, WRAL invites the public to donate gently-used winter coats, hats, gloves, scarves and new toys to make a child’s holiday brighter!
Why are we collecting new toys? The Salvation Army has seen a huge increase in the number of families signing up for its December ‘Toy Shop’ program. In Wake County alone, the Salvation Army estimates close to 8,500 children will need holiday assistance! The Salvation Army’s goal is to provide two new toys to each child whose family has requested holiday help through the Toy Shop. Together with you, WRAL is here to help the Salvation Army reach that goal! All gently-used coats, winter clothing and new toys go directly to Salvation Army families in need.
Last year, WRAL’s Coats for the Children Telethon collected 9,000 coats and raised nearly $65,000 to buy new, warm winter clothing for children in need. In Wake County, 1,300 toys were donated. Since 1989, WRAL has collected nearly 134,000 coats and raised $1,224,800 to provide winter clothing for Salvation Army families.
WRAL thanks its community sponsors at Jiffy Lube and First Citizens Bank for their support of this project.
About the Campaign:
Donate new or gently used coats and new toys at participating Jiffy Lube and First Citizens Bank. View a detailed list of drop-off locations.
In addition to clean coats and new toys, WRAL is asking the public to donate other winter clothing items, including gently used gloves and hats and new underwear, T-shirts and socks to completely outfit a child for the winter months. Any size coat will be accepted; however, larger sizes for teens and adults and infant sizes are in particular demand.
On Friday, December 14th, WRAL-TV will broadcast the “Coats for the Children Telethon,” raising money to buy new, warm winter clothing and undergarments. Telethon operators will accept pledges from 6:00am until 8:00pm. The telethon includes two half-hour specials at 1:00pm and 7:00pm.
Credit card donations can be made online starting this past Saturday through December 31 by going to WRAL.com and searching keyword “Coats.” Other information such as coat drop-off locations, participating Salvation Army branches, telethon thank you gifts, and general campaign details can also be found on WRAL.com.
Thanks to WRAL.com for this capcom story & graphic.