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A Unique Kind of Partnership: NC State and Crabtree Valley Mall |
N.C. State fans can now get their team’s gear in person. GoPack.com now has a store at Crabtree Valley Mall. |
As football seasons spools down and basketball season revs up, the folks at Wolfpack Sports Marketing are not skipping a beat – in fact, they are some kind of busy these days as they have ventured into retail. GoPack.com, the collegiate website for NC State Athletics, managed by Brian Asbill, General Manager of Wolfpack Sports Marketing, has offered an online store for the last five years as part of its online features. This year, due to an opportunity presented to Crabtree Valley Mall, a corporate client of Wolfpack Sports Marketing, the online store is now a brick and mortar retail location.
Beginning in early November, and running through January, The Go Pack Store will be open for business at Crabtree Valley Mall. The Grand Opening was Friday, November 10th. With the opening of The Go Pack Store NC State becomes the first school in this market to have a mall store-front that exclusively features its branded products.
The Go Pack Store features items such as collegiate dress shirts, ties and belts, t-shirts, sweatshirts, outerwear, golf shirts, NC State artwork and prints, books, gifts, novelties and much more from top manufacturers such as Majestic, Polo, Colony Sportwear, Adidas and Russell. In addition, fans can order custom made replica jerseys complete with their name and favorite number.
The Go Pack Store and Crabtree Valley Mall is the perfect match. The mall is convenient to the NC State campus and is in close proximity to thousands of Wolfpack fans in the Triangle area. The Go Pack Store will be the place to be during the holiday season. Many of NC State’s top coaches, along with the school’s mascots will be on hand for special appearances. Plus, The Go Pack Store will offer special discounts to Wolfpack Club and NC State Alumni Association members as well as NC State ticket holders.
And, beginning in late November, The Sidney Lowe Radio Show will broadcast live from the food court area at Crabtree Valley Mall. The first show airs on Tuesday, November 28th. After that, the show moves back to its regularly scheduled Monday nights through March. Fans are encouraged to come do their shopping at The Go Pack Store, listen to NC State’s dynamic new coach talk hoops, plus get a great meal at one of the 19 restaurants in Crabtree Valley Mall’s food court.
“We’re thrilled to add The Go Pack Store to our fine lineup at Crabtree Valley Mall during the upcoming holiday season,” remarked Bobby Medlin, General Manager of Crabtree Valley Mall. “We’re also delighted to be the host of The Sidney Lowe Radio Show. Both will be great additions to our facility and something all Wolfpack fans can look forward to frequenting.”
The Go Pack Store in Crabtree Valley Mall is open Monday through Saturday from 10am to 9:30pm, and Sundays from noon-6pm. Expanded hours of operation during the holiday season will be announced at a later date.
Thanks to WSM’s Brenda Steen for this capcom story & these capcom graphics.