Operation Comfort A Huge Success

Operation Comfort A Huge Success

“Ultimately war is about people.”
–WRAL-TV Reporter Julia Lewis covering the preparations for war for one month in Kuwait

Vanna Fox
MIX’s Vanna Fox gives out yellow ribbons to listeners who bring donations.

WRAL-FM/MIX 101.5 carried out “Operation Comfort” on Friday, March 28, 2003, an effort to collect personal and miscellaneous items for our troops fighting in the Middle East. Overwhelmed by the outpouring from the public, MIX had almost filled one semi-truck by lunchtime. The radio crew ended up collecting three semi-truck loads of items by the end of the day-long event.

The USO will deliver the goods to our troops. Items such as disposable razors, toothbrushes & toothpaste, travel-size shampoo, cards, games and snacks were gathered. MIX staff and on-air personalities worked in the Belks parking lot at Crabtree Valley Mall from 6am to 6pm. Harris Wholesale provided trucks to haul the goods. Budweiser and the Crabtree Valley Mall partnered with both MIX and Harris Wholesale on the project.

Operation Comfort
MIX listeners came out in force to support the troops.
Operation Comfort
Three semi-truckloads of items were collected.

“We have all watched the reality of war unfold since last Thursday, and it is inevitable that a sense of helplessness sets in,” said WRAL-FM General Manager Ardie Gregory. “This effort gives our listeners an opportunity to do something. They can go to the store, buy toothpaste, and bring it to the collection site on Friday. While it may not be much, it’s something, and we can all feel good about this outward show of support for our troops.”

Operation Comfort will remain active for the duration of the war. Stay tuned to WRAL-FM for other opportunities to donate items. Also, cash donations can be made any time. Make checks payable to the USO and mail to OPERATION COMFORT, MIX 101.5 WRAL-FM, P.O. Box 10100, Raleigh, NC 27605.

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