FOX 50 Produces Good Numbers for February Ratings Sweeps

Fueled by American Idol and the Super Bowl, the February sweeps period was very good for FOX 50. While we are seeing national headlines about the decline of American Idol, it remains very strong locally, delivering 6’s and 7’s. The only Prime programs with higher ratings in February were the Olympics, ACC Basketball, and The […]

Durham Bulls Ready for New Season with New and Improved Ballpark

Durham Bulls Athletic Park

The Durham Bulls will unveil the extensive renovations and additions at the ballpark at their 2014 season home opener on Thursday, April 3rd.  The ballpark is all the buzz in the CBC news as the opener approaches: WRALSportsFan.com Senior Sports Editor Aaron Schoonmaker outlines the changes in his article:  DBAP to show off new look […]

WRAL’s New Morning Promo Campaign

WRAL-TV Morning News Team

By: WRAL-TV On-Air Promotion Manager Jay Yovanovich When we announced the new Morning team, the first thing that ran through my mind was: new promo campaign!  Obviously we wanted to spread the word immediately, so I thought about ways to create something ‘sticky’, yet turn it around quickly. As I was watching the ACC Tournament, […]

New WRAL Documentary Examines Bonner Bridge Controversy: “Bridge in Troubled Water”

WRAL Documentary

Airs Wednesday, April 2 at 7 p.m. The Bonner Bridge is a lifeline for Hatteras Island, but the 50-year-old structure’s rapidly deteriorating condition is a public hazard. Everyone agrees that it needs to be replaced, but that’s where the common ground ends. The new WRAL Documentary “Bridge in Troubled Water” examines the debate, which has […]

CBC Anti-Bullying Special Garners Strong Involvement On TV & Social Media

Stand Up Speak Out Stop Bullying

Last week, CBC spoke out against bullying with our locally produced half-hour special that aired on both WRAL-TV and FOX 50 on Wednesday, March 26, 2014.  “Stand Up, Speak Out Stop Bullying” drew large audience and got a big conversation started. The two stations combined to reach 160,000 people and generated an active discussion on […]

Star Wars Jersey Garnering National Attention for Bulls

Durham Bulls Star Wars Jersey

The Durham Bulls are now just shy of a week away from opening day in their new, improved and expanded stadium.  National attention recently trained on the DBAP, but not because of the re-do.  The unveiling of the jerseys for Star Wars Night, an upcoming promotion, have garnered the national spotlight. Capitol Sports Vice President […]

New Art Exhibit Opens at American Tobacco

Luke Miller Buchanan painting

American Tobacco recently opened a new art exhibit featuring the work of Luke Miller Buchanan, “There’s No End to Our Story.” “My work is based in the man-made world,” explains Buchanan.  “On the spaces we create, and also on the spaces in between them that we create unintentionally.” Buchanan’s paintings capture real places with paint, […]

CBC New Media Offers Better Brackets and More for NCAA Tourney

WRAL Hoops Headquarters

WRAL.com and WRALSportsFan.com are THE team for online coverage of the NCAA Tournaments. “We’re fortunate to live at the epicenter of great college basketball,” said WRAL.com General Manager John Conway.  “We have four teams in the NCAA tournament field, so we have to treat this like election night or a hurricane headed for our coast. We […]

CBC Joins the March Madness with NCAA Basketball Coverage

WRAL Hoops Headquarters

WRAL-TV and CBC Sports Radio are your headquarters for the NCAA basketball tournaments.  Capcom checked in with WRAL-TV Director of News Operations, Sports & Special Projects Leesa Moore in the midst of her scheduling, planning and juggling in the newsroom for the 2014 tournaments. “‘March Madness’ pretty much sums up our newsroom this time of […]